Stationery
Business cards are an essential tool in a gift basket business marketing tool kit. They can help you make a great first impression and they can help you to be remembered by customers. Let’s take a closer look at why gift basket business cards are so important, some of the things that you should consider about their design and finally some ways that you can use them to promote your brand.
1) Make sure that you include all of the necessary details. The essentials will include business name, your name or those of your employees, job titles and full contact details including website and email addresses.
2) Make sure that you have your company’s branding on the card. Include your logo and a slogan or description of the kind of gift baskets that you offer. You can also list some of your selling points such as your guarantee policy or other promises that you make regarding your products and services. A picture also adds a nice personal touch and will help a prospect or customer remember not only the business but also the people behind it.
3) A good designer will make sure that your business cards are not too cluttered. If you want to go into detail about your product range then it would be necessary to print on both sides of the card.
4) Remember that you are in a creative industry so your gift basket business cards should reflect that. Play around with the shape if your printer will let you or format your card vertically instead of horizontally. Go for bold colors that demand attention while staying away from conservative colors that won’t make much of an impact.
5) Consider including something useful, interesting or humorous on one side of your card. You could include a testimonial from one of your better known clients, a discount coupon, some interesting statistics, a recipe or even a joke.
Continue reading about Elements of Good Business Card Design
Every component of your invitation ensemble has a purpose and a place. This Wedding Stationery glossary will help you keep all of the parts of your wedding invitation straight and make assembly a breeze
Invitation: Informs guests of the date, time, and location of your ceremony, while also offering a first glimpse of the style of celebration you have planned. Invitations are typically mailed six weeks before the wedding date.
Inner Envelope: Holds the invitation and all necessary enclosures. It is addressed with the guest’s title and surname only and does not have glue on the flap.
Helpful Tip: Before you begin the addressing process, make sure to distinguish between the inner and outer envelopes and stack them separately to avoid mixing them up.
Reception Card: Used if your ceremony and reception will be held at different locations. This card includes the location of the reception and other information such as “Dinner,” “Cocktails,” and the like.
Response Card or R.S.V.P. Card: Provides a convenient way for your guests to respond to your invitation. Also, it serves as a handy way to keep a tally of who’s coming and who’s not.
Response Card Envelope: Usually pre-printed on the front with the host’s name and address to make it easy for guests to send their replies. As a polite gesture and to ensure timely replies, remember to apply a postage stamp.
Outer Envelope: The mailing envelope includes the guest’s full name and complete mailing address. It has glue on the flap for sealing.
Outer Envelope Flap: Can be printed with the host’s return address.
Directions Card: Provides helpful driving directions for guests, with all major roads and landmarks noted. These cards should be designed in the same style as your other enclosures.
Directions Card: Provides helpful driving directions for guests, with all major roads and landmarks noted. These cards should be designed in the same style as your other enclosures.
Accommodations Card: Mailed with your wedding invitations, these cards notify guests of hotel arrangements that have been secured for the wedding weekend.
Pew Card: Included with the invitations. These cards show specific pew numbers for guests who will be specially seated, and should be presented to the ushers as soon as the guests arrive at the ceremony.
At Home Card: A small enclosure printed with your new address and when you will begin to reside there. These cards may be included in either the wedding invitations or the announcements.
Table Assignment Card: Directs each guest to a specific table at the reception dinner. The cards are displayed at the entrance to the reception.
Place Card: Assigns each guest to a specific seat at the reception dinner. The cards are placed at the dining tables before the guests arrive.
Save-the-Date Card: Sent at least three months in advance to advise guests to mark their calendars for your wedding day, especially if you plan a holiday celebration or a destination wedding.
Announcement: A wedding announcement can be mailed the day of the wedding to those who were not invited to the wedding. It is especially useful if your guest list is limited and you want to share the good news with acquaintances you could not include.
Thank-You Note Card: Your personal stationery for all thank-you notes. Can be printed with your name, monogram, or the words “Thank You.”